> For the complete documentation index, see [llms.txt](https://the-p33l.gitbook.io/the-p33l-paper/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://the-p33l.gitbook.io/the-p33l-paper/what-the-f-ck-is-the-p33l/publish-your-docs.md).

# THE P33L IP

THE P33L isn’t just a meme project or a news experiment,\
It’s a **memetic, character-driven, community-powered IP**, being built lay3r by lay3r.

What started with an unhinged onion anchor now lives across formats, media, and timelines, growing faster than most “real” brands could dream of.

#### 🧅 At the Core: There is P33ly, the News Anchor

Our onion friend, in the center of the storm.\
Not just a meme, a character, a symbol, a cult founder in disguise.

* Hosts **BREAKING NEWS**, and soon will host *Late Night* Shows with Big CT Personalities
* Roasts markets, glitches mid-sentence, revives ancient memes
* Soon fully alive via the **Telegram AI Bot**, delivering the latest news in a style that won’t put you to sleep.
* Later, in **full 3D AI Avatar form**, to host shows and stream you the latest news.

#### 📺 Content Formats (Live + In Progress)

We’re building a full media playground, one cursed show at a time:

* **BREAKING NEWS**, the OG show, headlines and memes as infotainment
* **Late Night with P33ly**, guests, chaos, monologues *(in planning)*
* **Animated Shorts & 3D P33ly AI Agent**, scalable news drops, streams *(in planning)*
* **Cartoon Mini-Series**, only if the cult demands it

#### 🧠 Community-Crafted Chaos

The IP didn’t stay in our hands, it escaped.

Now it exists in all kinds of forms:

* 🧸 Plushies
* 🎨 Graffiti, sculptures, all the fan art
* 🕹️ Hyper casual games
* 📚 Children’s books
* 👕 Hoodies, stickers, other wearables
* 🎵 Meme anthems, poems and songs
* 🖋️ Tattoos (*the skin r3m3mb3rs*)
* 🧑‍🍳 Even food

#### 🧅 The P33L Family (Coming Soon)

We'll p33l up an entire cast of characters,\
each one a new *lay3r* of the experience.

They’ll show up in future shows, memes, merch, and chaos,\
**reflecting and distorting Web3 culture one cartoon at a time.**

#### 🌍 IP Built to Spread

This isn’t a one-off project, it’s a cult-coded, remixable IP made to scale.

* Expanding to **TikTok, YouTube, Instagram**
* Exploring **animated collabs, livestreams, and spin-offs**
* Open to **community-generated extensions**

> It’s not just a token,\
> It’s not just a meme,\
> It’s a **lay3red universe**, and you’re part of it.

#### 🖼️ NFT Set (TBD)

Every cult needs a not-JPEG.\
Ours are just waiting for the next reveal.

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